Website Content

Content matters.

Images matter too, so does great design, but content is king. Of course I’m going to say that, but it’s true. Before computers, phones, cameras and video cameras, paper and pens, we told stories with words. Words are powerful and paired with the right design you’ll have a winning brand.

Content from scratch or content refreshed, I’ve written complete website copy with landing pages, contact forms, FAQ pages and call to action buttons that people can’t resist clicking.

Blog Posts & Advertorials

I’ve written 216 of them and counting.

With the right keyword targeting, pain-point answering and allowing enough time, your posts can rank on Google’s first page organically. I know this, cause I’ve done it.

I love a good blog post. If it’s a topic I’m new to, I’ll research the s**t out of it and become its biggest fan. After writing about the labor hire industry, I almost considered a career change. Seriously.

Email Marketing

Subject lines are key.

Once you’ve got your segments and funnel working soundly, I’ll write subject lines and preview lines that your customers will click.

I’ve worked on email marketing campaigns for gaining customers, retaining customers and losing customer flow.

Behind the most clickable subjects lines, I’ll craft email copy that’s clear and to the point with an irresistible call-to-action button.

Creative concepts

Love a good brainstorm.

I’ve worked on creative concepts for campaigns, from the ideation to bringing the concept to life through the copy.

I’ll make sure the core message and CTA of the campaign is clear and consistent across all platforms.

I’ve worked on campaign copy across landing pages, paid and organic media, EDMs and radio. I’ve also worked with influencers to ensure that campaign messaging is captured in their content.